If you are not investing in your business how do you expect it to grow?
Fair Pricing

Fair Pricing

 Monday, October 24, 2016 |  Views:1,572 |  Posted by: John Marx |  Reading Time: 3 Minutes, 15 Seconds |  Article Tags: 

Today I personally worked on over 40 changes for over 30 clients. That may seem like a lot but it really wasn't. This is a typical day for our Valparaiso web design firm. What was interesting is not one of these were any of our maintenance contract customers that receive unlimited web site updates. This means I should have be billing out 10 hours of time for today. The fact is I only billed 2 hours of time. Let's look at this and see what makes our web design customer service in Valparaiso Indiana different from that of everyone else.

The first part is that we do bill in 15-minute increments and we do not round up to those 15-minutes. This means if you have 11-minutes of work we only bill you for 11-minutes of work. You won't be billed until you reach that 15-minute threshold; even if it's months, even years, down the road.

Many companies will either choose a lower number for their billing, bill on a per minute basis, or have a mandatory minimum they bill to maintain their billable hours. When I was working with a Microsoft Gold Partner we billed 100% of every minute. This was the company standard and I did it without question. This was great for billable hours as we were paid based on what we billed. This though meant our clients weren't being met as often as they should have been as no one likes being nickeled and dimed for every small change.

This is where the JM2 Webdesigners philosophy started to come about. After leaving that consulting provider I worked at a company where we didn't bill to outside clients. We billed internally and it needed to always be padded in a way to make the government happy. This also didn't seem fair to us and why we established "Rule #1" of "No ".

We wanted to help businesses grow while being fair to the client but to ourselves as well. We knew that most companies charged 30% or more for services. We felt to grow faster and provide more value to more companies we needed to disrupt that business model. We have a modest 5% markup model over our true costs. Stating what our markup is shows an openness to our clients and lets them know of our being upfront with them. We know from a business standpoint that this gives an inside knowledge to our competition. As you begin to learn more about us you'll learn that doesn't bother us.

We knew some of our clients would have quick 5 or 10-minute changes. By sticking to this model of not over charging or having minimums clients are contacting us more frequently for updates and their information is kept updated at a faster interval.

We didn't stop there though on being fair on billing. Every client is contacted monthly to see if they need anything. We check every client's site each month whether on a maintenance plan or not. If we notice any issues and you're on a maintenance plan we fix it immediately and let them know. If a client is not, we let them know and offer to fix it for them (there is a charge for that) or being they now know about it they can fix it for themselves (for no charge -- just their time). This value-add we are confident most companies wouldn't do. For us it's not going the extra mile. It's doing what is "right" for them to grow.

If you would like to work with a company that is centered around the growth of your company and wants to be a core part of your organization then please give us a call at 855-456-2669, email at sales@jm2marketing.com, or through our online contact form here. Whether you are in Valparaiso Indiana, across the United States, or around the world our dedicated team of industry experts is ready and willing to help your business grow.

Blog Tags

<a href='mailto:john@jm2marketing.com'>John Marx</a>

CEO / Code Ninja
 Send an email

John Marx

John has been an entrepreneur and pusher of all things “normal”. He was brought up where a handshake is as good as any word and even more important than any legal speak. John believes in giving back and giving people more than they expect. This is the foundation and basis of JM2 Webdesigners & Marketing. The prices will shock you, the amount you get will shock you even more, and the skills his entire team brings will completely amaze. He has built a team of experts that are talented, young, and efficient. Each one has the characteristics of the company in wanting to see a small business grow and each one goes above, and beyond which makes John beyond proud of them.

So why is John considered the “Code Ninja”. It’s isn’t because people fear ninja’s (they should). They will fight until their last breath defending, achieving the mission, and helping (in this case small businesses). John believes in very surgical strikes to help a business grow using agile methods that change rapidly, in ways people don’t expect, and with a relentless passion to achieve greatness.

Blog article comments

No blog comments have been submitted yet. Be the first to leave a comment!



Comment on blog article

Your Name:
Email Address:
  • Show/Hide Border
  • Table Properties
  • Delete Table
  • Row
    • Insert Row Above
    • Insert Row Below
    • Delete Row
  • Column
    • Insert Column to the Left
    • Insert Column to the Right
    • Delete Column
  • Cell
    • Merge Cells Horizontally
    • Merge Cells Vertically
    • Split Cell Horizontally
    • Split Cell Vertically
    • Delete Cell
  • Cell Properties
  • Table Properties
  • Properties...
  • Image Map Editor
  • Properties...
  • OpenLink
  • Remove Link
  • Insert Select
  • Cut
  • Copy
  • Paste
  • Paste from Word
  • Paste Plain Text
  • Paste As Html
  • Paste Html