Doing the same old thing

Doing the same old thing

 Tuesday, January 2, 2018 |  Views:372 |  Posted by: John Marx |  Reading Time: 3 Minutes, 40 Seconds |  Article Tags: 

We often want change in our lives and continue to live in our comfort zone. In the past four months I have pushed myself harder to be outside of my comfort zone and it's taught me some very valuable lessons that many would've said "duh" to. We all learn and grow at our own pace. A pace that we set for ourselves and one that allows us to become better at a pace that works for us.

Often things in life don't become clear until you look back and have that 20/20 hindsight vision. This looking back teaches us a lot about the path we have chosen over the weeks, months, and years before depending on how far back you look. Over the past four years I had done what industry best practices have told me to do. You need to dress like everyone else, act like everyone else, and say the same thing everyone else does. What line of CRAP is that? Am I a lemming or is what I am creating unique, different, and getting people to talk? These are the questions I started to ask myself on a daily basis.

During the past months we have added English writers so I don't have to. It is not my strength and I truly didn't enjoy it. It is a strength they possessed. We have social media experts, graphic designers, sales people, customer service members, photographers, and videographers who are each expert in their field. It has been since we started to add these experts that our customers growth has truly taken off to a new level that we couldn't have reached otherwise.

I learned that my strength is writing software while being different than everyone else. I learned that I truly need to be ME and not something I am not. It has been with this change that I actually started growing as a person, the businesses we work with started growing faster than they were before, and most importantly I started being happier with the direction my life is having. I achieved this with many changes in my life. A few of these are:

  • Stop being something you are not. We ALL are unique individuals which is a strength and not a weakness. Don't sell yourself short.
    • Lesson Learned: People want authenticate (they want to deal with REAL people)
  • Think differently. If "everyone" is doing X why should you? If X is the only way then yes doing X makes sense. Marketing is about not only standing out but being talked about afterward as well. This is where I have truly started to shine. As a most basic level a blog we used to write 4-5 per week at 2,000+ words. Now I write 1-2 blogs per week (sometimes more, sometimes less) and now are between 600-1,000 words. This change makes for faster reads but has also doubled our sales. That's crazy being shorter, more real, and you get more sales.
    • Lesson Learned: People's time is limited. Don't waste it!
  • Negative Nancy's. Sorry for anyone named Nancy (and one of our awesome content writers!). There are regretfully a lot of people that talk down people. I personally doubt they are ever intentional but for many they do so due to insecurities or trying to convince others about something.
    • Lesson Learned: No matter how positive you are you cannot change them. They are the way they are by their choice. It is their "personal brand". Ignore them and let them fail on their own as the truth always comes to light.
  • Honesty. Okay, we already have had this but it is worth mentioning. For many honesty, is a hard thing to do. It took me years before it became my core. It was and has always been being honest that allows us to help businesses grow.
    • Lesson Learned: Don't change everything! Stick to your core values.

You cannot change everything around you. The one thing you can change is yourself. It takes a desire and commitment unlike no other. When you change and it is a real change people will start to flock to you. Being authenticate in every action of your life will turn you into the best person that you can possibly be. I love myself more every day by being who I am and our customers have all grown when we stopped doing traditional marketing for them (unless their brand needs traditional marketing).

Blog Tags

<a href='mailto:john@jm2marketing.com'>John Marx</a>

CEO / Code Ninja
 Send an email

John Marx

John has been an entrepreneur and pusher of all things “normal”. He was brought up where a handshake is as good as any word and even more important than any legal speak. John believes in giving back and giving people more than they expect. This is the foundation and basis of JM2 Webdesigners & Marketing. The prices will shock you, the amount you get will shock you even more, and the skills his entire team brings will completely amaze. He has built a team of experts that are talented, young, and efficient. Each one has the characteristics of the company in wanting to see a small business grow and each one goes above, and beyond which makes John beyond proud of them.

So why is John considered the “Code Ninja”. It’s isn’t because people fear ninja’s (they should). They will fight until their last breath defending, achieving the mission, and helping (in this case small businesses). John believes in very surgical strikes to help a business grow using agile methods that change rapidly, in ways people don’t expect, and with a relentless passion to achieve greatness.

Blog article comments

No blog comments have been submitted yet. Be the first to leave a comment!

 

 

Comment on blog article

Your Name:
Email Address:
  • Show/Hide Border
  • Table Properties
  • Delete Table
  • Row
    • Insert Row Above
    • Insert Row Below
    • Delete Row
  • Column
    • Insert Column to the Left
    • Insert Column to the Right
    • Delete Column
  • Cell
    • Merge Cells Horizontally
    • Merge Cells Vertically
    • Split Cell Horizontally
    • Split Cell Vertically
    • Delete Cell
  • Cell Properties
  • Table Properties
  • Properties...
  • Image Map Editor
  • Properties...
  • OpenLink
  • Remove Link
  • Insert Select
  • Cut
  • Copy
  • Paste
  • Paste from Word
  • Paste Plain Text
  • Paste As Html
  • Paste Html
  •