Blogs are often considered a waste of time by those that don't understand the importance of having one. They see taking 20-60 minutes of your day writing to be a complete waste of time. It is true that when you first start writing a blog the only people reading it is your very close inner circle. Over time that changes and that change have profound effects on the growth of your business in more ways than you can imagine. Let's look at the top ten ways a blog will help your business grow.
Blogs are important to business and if you've noticed anything from the above you will notice that having a blog has many benefits but it is not about you. It is about informing and educating for free. You are giving a piece of knowledge that will one day lead to you becoming an industry insider and someone others will look up to. This writing will allow you to move up in the search engines for free, and will ultimately lead to more customers. A blog is not a magic bullet to instant success. It takes years of commitment that will pay off dividends to the search engines and getting your name out there.